Social Media Image Sizes

Social media image sizes for 2025, in one table

Every network crops, pads or shrinks pictures in its own way, and the rules keep changing — Instagram moved its profile grid to 3:4 tiles in January 2025, X added portrait images, YouTube Shorts grew to three minutes. This social media image sizes cheat sheet lists the current recommended dimensions and aspect ratios for profile photos, covers and banners, feed posts, Stories and Reels, video and ads on Instagram, Facebook, X (Twitter), LinkedIn, YouTube, TikTok, Pinterest, WhatsApp, Threads, Snapchat, Discord and Telegram, with the notes that matter: safe zones, cropping behaviour and file limits.

Under the table is a resizer. Drop in a photo, pick any size from the list, choose whether to crop to fill (cover) or pad with a background colour (contain), drag the picture to set the crop and download a correctly sized JPG, PNG or WebP. It all happens in your browser — the image is never uploaded.

How to use the Social Media Image Sizes

1. Use Search sizes or the platform buttons to find the placement you need — for example “story”, “cover” or “LinkedIn”.
2. Read the size, aspect ratio and notes. Press Resize on a row to load that size into the resizer.
3. Drop your image onto the drop area (or click to choose one).
4. Choose Cover (crop) to fill the frame, then drag the preview to position the crop — or Contain (pad) and pick a background colour.
5. Pick a format and quality, then press Download resized image. The file is named after the platform and placement.

Social Media Image Sizes features

The sizes that cover almost everything

If you only make a few assets, these five cover most placements across networks:

Cover vs. contain: which should you choose?

Cover scales the image until it fills the target frame and crops whatever sticks out. It is the right choice for photos, where a little cropping is fine and a border would look odd. Drag the preview to keep faces or products in frame, and remember the platform may crop again (Instagram’s grid shows 3:4 of a 4:5 post, X headers lose a strip top and bottom).

Contain scales the image down until the whole picture fits and fills the rest with a background colour. Use it for logos, screenshots, posters and anything with text or edges that must not be cut. For a transparent background choose PNG and leave the colour as is — it only shows in JPG output, which cannot store transparency.

Upscaling a small picture to 1080 px or more makes it soft; if the preview says “upscaled”, start from a bigger original where you can. To change only the dimensions without a target placement, the Image Resizer and Crop Image tools give finer control, and the Image Compressor gets files under upload limits.

Notes on platform cropping (2025)

• Instagram grid: every post is shown as a 3:4 tile on your profile. A 4:5 post loses a little from each side; a square loses more; landscape posts lose most. Design 4:5 posts with the subject inside the central 3:4 area.
• Facebook Page cover: uploaded at 851 × 315 but displayed 820 × 312 on desktop and 640 × 360 on phones — the sides are cropped on mobile and the top and bottom on desktop, so keep logos and text in the middle.
• YouTube banner: TVs see the whole 2560 × 1440; desktop sees a wide strip; phones see only the central 1546 × 423 safe area. Put your channel name and schedule inside that safe area.
• X header: the circular profile photo overlaps the bottom-left corner and up to 60 px may be trimmed from the top and bottom on some screens.
• Vertical video (9:16): app controls, captions and the progress bar sit over the bottom 20–35% and the right edge (Meta’s Reels ad guide reserves the bottom 35%); keep text in the upper middle of the frame.
• For YouTube thumbnails specifically, you can grab existing ones with the YouTube Thumbnail Downloader; for caption spacing use the Instagram Caption Formatter.